Integrations
It does not have to be the only thing you run.
Two native CRM connectors that match people by phone number and write to the timeline properly, Zapier for the several thousand other tools, and a signed webhook or a small API when you would rather wire it yourself.
HubSpot
Conversations on the contact timeline, matched by phone number.
How it worksNative connectorPipedrive
Messages on the person, deals mirrored, and your activity reports left alone.
How it worksZapier appZapier
Five triggers, four actions and a contact lookup, into anything Zapier reaches.
How it worksDeveloperWebhooks
A signed POST to your own URL, for the thirteen events worth reacting to.
How it worksDeveloperREST API
A small, deliberate API, with the same visibility rules the inbox uses.
How it worksIntegrations are a Pro capability. Starter does not include HubSpot, Pipedrive, Zapier, webhooks or the API.
Backing WhatsApp up into your own Google Drive is a capability rather than a connector, and it is on every plan. Google Drive backup
AI assistants connect through the WhatsApp MCP server: Claude ChatGPT
What lands on the other side
Six seconds: the record matched, the messages arriving, the note staying put.